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Company Name: Samsung Telecommunications America
Job Title: Channel Marketing Manager
Location: Dallas, TX
Profession: Channel Management

Job Description:

103193
Channel Marketing Manager
 
    Position Information      
       
       
Company           Samsung Telecommunications America (STA)
Location           Dallas
       
       
    Description      
       
       
Position
Summary                Act as a Product Launch Marketing Manager assigned primarily to the AT&T account for mobile device launches within the ATT channel. This includes collaborating across multiple Samsung groups, creative agencies as well as frequent interaction with the customer in order to develop comprehensive go-to-market plans including the creation of product marketing launch materials, launch plans, and retail materials required for launch.
Common Essential
Duties & Resp.                • Interaction with AT&T customer for launch material approvals and requests
• Interaction with AT&T Account team members including marketing and Product Management and other internal Samsung support groups
• Facilitate product positioning and launch presentations
• Creation and review of STA marketing launch materials
• Ideation and innovation of launch materials and concepts
• Agency coordination and management
• Creation of Project requests, inventory orders and budget updates
• Coordination with packaging/kitting facilities and STA logistics team
• Coordinate channel budget reports
• Provide support for other sales channels depending on resource allocations
• Facilitate overall product marketing materials through the launch process
o Review and approval of QRG/QSG/User Manual/Box Artwork File
o Legal, customs and branding review and approval
o Review and approval of product training website, product sales/marketing presentation material and other training documents created internally
Background /
Experience                • Highly organized/detail oriented
• Project management capabilities
• Creative and out-of-the box thinking
• Product marketing and/or promotional marketing campaign management
• Above average MSFT office skills with focus on PPT
• Strong experience with Adobe Acrobat
• Solid customer relationship skills
• Marketing background preferred
• Agency or agency management a plus


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